{"id":27725,"date":"2020-10-16T12:27:02","date_gmt":"2020-10-16T16:27:02","guid":{"rendered":"http:\/\/www.newspapers-online.com\/auroran\/?p=27725"},"modified":"2020-10-16T12:27:07","modified_gmt":"2020-10-16T16:27:07","slug":"chambers-womens-summit-offers-virtual-experience-local-perspective","status":"publish","type":"post","link":"https:\/\/www.newspapers-online.com\/auroran\/chambers-womens-summit-offers-virtual-experience-local-perspective\/","title":{"rendered":"Chamber\u2019s Women\u2019s Summit offers virtual experience, local perspective"},"content":{"rendered":"\n

Female business leaders from across Canada and around the corner are set to come together to teach, motivate and inspire this month as the Aurora Chamber of Commerce hosts their annual Women\u2019s Summit in an interactive and virtual way.<\/p>\n\n\n\n

Set to be hosted on the Canadian-developed conference platform Pheedloop, the Women\u2019s Summit kicks off on October 27 with a keynote address from author Samra Zafar (A Good Wife: Escaping the Life I Never Chose).<\/p>\n\n\n\n

And this is just the beginning. Through October 29, more than half-a-dozen local female business leaders will share their success stories, touching on a variety of topics ranging from how businesses can develop and improve their digital strategy, to the best use of video, to the value of coaching and mentorship.<\/p>\n\n\n\n

\u201cThe Town of Aurora has a very strong female entrepreneur\/business women community and this has always been a very well-attended summit with about 200 \u2013 220 people attending,\u201d says Sandra Ferri, President & CEO of the Aurora Chamber of Commerce. \u201cBecause of the pandemic, we believe there is a lot of need for support out there within our business community and we wanted to make sure we came up with a lineup that would support our members in the various types of things they needed and still be able to give them that conference feel.<\/p>\n\n\n\n

\u201cThe Pheedloop platform replicates a conference experience. It has features such as a lobby, an exhibitors\u2019 lounge, live one-on-one chat with exhibitors and between attendees, and a lot of features you would have at a real face-to-face conference.\u201d<\/p>\n\n\n\n

As businesses work their way through the pandemic, Ms. Ferri says the Chamber has found business owners and entrepreneurs are looking for ways to manage their resources and to figure out what they need to sustain their businesses for when we come out the other side of the global health crisis.<\/p>\n\n\n\n

\u201cOne thing is for sure they all need some support and they don\u2019t all need the same support,\u201d says Ms. Ferri. \u201cWhat we tried to do is touch on a number of different topics that would be designed to help businesses, primarily with their digital strategy, email list development, coaching and mentoring, [and] business adaptability in terms of what you have to do.<\/p>\n\n\n\n

\u201cIf there is a second wave, [we will touch on] what you have to do to adapt to make sure you\u2019re able to continue servicing your clients.\u201d<\/p>\n\n\n\n

Following Ms. Zafar\u2019s keynote, which will focus on resilience, facing adversity and coming through stronger, Avery Swartz, founder and CEO of Camp Tech and resident tech expert for CTV Your Morning will take the stage on October 29 with a keynote entitled \u201cRuling Your Domain: Building Your Business through Digital Marketing.\u201d She will share her advice on how to enhance your online presence, with the first 100 registrants for the full conference receiving a copy of her e-book \u201cSee You On The Internet: Building Your Small Business with Digital Marketing.\u201d<\/p>\n\n\n\n

Rounding out the lineup on October 27 will be Tracy Smith, Founder & CEO of Kitchen Table CEOs discussing \u201cYou\u2019ve Got Mail: The Crucial Role of Email Lists\u201d, Jennifer Ettinger of Pink Dreams Inc., with \u201cBusiness Adaptability in Times of COVID-19\u201d, and Nikki Pett, Founder of Sigma Promotions, on \u201cPersonal Development for Increased Profits and Productivity.\u201d<\/p>\n\n\n\n

On October 29, Jennifer Walker, co-owner of Carruthers Financial will discuss \u201cWomen, Financial Planning and a Pandemic: Balancing the Unknown,\u201d followed by Michelle Bower Carter, President of Mission Fundraising, on \u201cLeveraging Online Video to Grow Revenue and Increase Customer Retention,\u201d with Mae Khamissa, co-owner of Omar\u2019s Shoes, closing out the conference with a talk on \u201cBuilding & Supporting Your Local Community.\u201d<\/p>\n\n\n\n

\u201cThe pandemic has really thrown all businesses \u2026 and businesses have had to adapt, pivot and change the way they do things,\u201d says Ms. Ferri. \u201cWhat I want [participants] to come away with from the Women\u2019s Summit is to know that digital will continue to be very important as a presence, especially if there is a second wave, and people are a little more reticent to leave the home.<\/p>\n\n\n\n

\u201cDigital will be all important going forward and a lot of what we\u2019re doing on this day relates to your digital presence and elevating your game, which is the tagline for the conference. We also want them to walk away feeling motivated and strong, knowing that they\u2019re not in this alone and there is a lot of support for them. We want them to understand that there are financial implications and they need to be thinking about those implications.\u201d<\/p>\n\n\n\n

For more on the Aurora Chamber of Commerce\u2019s Women\u2019s Summit, including how to register, visit aurorachamber.on.ca.<\/p>\n\n\n\n

By Brock Weir<\/strong>
Editor
Local Journalism Initiative Reporter<\/em><\/p>\n\r\n\"Facebook\"<\/a>\"twitter\"<\/a>\"mail\"<\/a>","protected":false},"excerpt":{"rendered":"

Female business leaders from across Canada and around the corner are set to come together to teach, motivate and inspire this month as the Aurora Chamber of Commerce hosts their annual Women\u2019s Summit in an interactive and virtual way. Set to be hosted on the Canadian-developed conference platform Pheedloop, the Women\u2019s Summit kicks off on […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4,5],"tags":[],"class_list":["post-27725","post","type-post","status-publish","format-standard","hentry","category-general_news","category-news"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3D2k4-7db","publishpress_future_action":{"enabled":false,"date":"2026-04-13 15:17:36","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/posts\/27725","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/comments?post=27725"}],"version-history":[{"count":0,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/posts\/27725\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/media?parent=27725"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/categories?post=27725"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/tags?post=27725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}