{"id":17352,"date":"2017-05-24T16:12:24","date_gmt":"2017-05-24T20:12:24","guid":{"rendered":"http:\/\/www.newspapers-online.com\/auroran\/?p=17352"},"modified":"2017-05-24T16:12:24","modified_gmt":"2017-05-24T20:12:24","slug":"market-musings-72","status":"publish","type":"post","link":"https:\/\/www.newspapers-online.com\/auroran\/market-musings-72\/","title":{"rendered":"MARKET MUSINGS"},"content":{"rendered":"<p><strong>By Jan Freedman<\/strong><\/p>\n<p>This past Saturday at the Farmers\u2019 Market began on a cool but sunny day, which warmed as the day went on.<br \/>\nPerhaps because of the cool weather, we were off to a slow start, but gradually things improved.<br \/>\nCoffee sales were brisk, as they usually are in the morning.<br \/>\nCustomers have noticed that we no longer have Green River Coffee at the Market as Tricia has moved to Prince Edward County. We miss her and wish her well in her new home.<br \/>\nCathy, of Catharina\u2019s Kitchen, has now added coffee to her menu, along with tea and hot chocolate. So, together with the coffee at Jan\u2019s Country Pantry, there should be enough coffee for everyone.<br \/>\nWhile it is still May and very early in the growing season, there is quite a lot of choice already at the Market. Of course, we have an abundance of wonderful, fresh asparagus and rhubarb available. I saw big heads of lettuce, fiddleheads, radishes and wintered over root vegetables and apples.<br \/>\nOur new farmer, Jared Simpson, has the most beautiful heirloom tomatoes of many varieties as well as heirloom carrots of many colours. One of my favourite ways to serve the heirloom tomatoes is to mix slices of differently coloured tomatoes on a plate, sprinkle with salt and pepper, drizzle with a good olive oil and balsamic vinegar and top with goat cheese and a chiffonade of fresh basil.<br \/>\nIt looks good enough to eat!<br \/>\nLet me now introduce you to Jared, our newest farmer.<br \/>\nJared is a seventh generation farmer from Stouffville (Ballantrae).<br \/>\nThe farm has been in the family since 1845.<br \/>\nIn 1983, Jared\u2019s father, Larry, started Simpson Produce, and began specializing in growing potatoes.<br \/>\nSimpson Produce supplies potatoes to restaurants, wholesalers and grocery stores all year round and Jared works as the Sales\/Delivery Manager.<br \/>\nDuring the summer, Jared enjoys being a vendor at a few farmers\u2019 markets and has partnered with his brother-in-law, Shaun Bernier. Together, they grow and sell potatoes, sweet corn, broccoli, cauliflower, beans, lettuce, kale, zucchini, cucumbers, tomatoes, carrots, onions, beets, and squash exclusively for their farmers\u2019 markets.<br \/>\nYou can look forward to more of these wonderful vegetables later in the season, nearing July, when they are ready to harvest.<br \/>\nGrowing a variety of vegetables specifically for farmers\u2019 markets is what started Simpson Family Farm, a sister company to Simpson Produce.<br \/>\nWhile this is Jared\u2019s first year at the Aurora Farmers\u2019 Market, he and other family members were vendors at the Stouffville Country Market for over 35 years until it closed last year.<br \/>\nEver since Jared can remember, farming has been a part of his life. Apparently, \u201ctractor\u201d and \u201cfarm\u201d were among his first words. His best memories as a child were helping at the market, taking rides on the tractors with his dad and helping to plant his own vegetables for his small stand at the farm.<br \/>\nJared is married to Nikki and they have a daughter named Jessa, now two years old. In his spare time, Jared enjoys spending time with his family, travelling, and his favourite sports of hockey and baseball. He also enjoys fellowship with a men\u2019s Church group and looks forward to volunteering with the youth program in the fall. You can visit his booth on Wells Street near Melcalfe.<\/p>\n<p>See you at the Market!<\/p>\n<a class=\"synved-social-button synved-social-button-share synved-social-size-24 synved-social-resolution-single synved-social-provider-facebook nolightbox\" data-provider=\"facebook\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Facebook\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.newspapers-online.com%2Fauroran%2Fwp-json%2Fwp%2Fv2%2Fposts%2F17352&#038;t=MARKET%20MUSINGS&#038;s=100&#038;p&#091;url&#093;=https%3A%2F%2Fwww.newspapers-online.com%2Fauroran%2Fwp-json%2Fwp%2Fv2%2Fposts%2F17352&#038;p&#091;images&#093;&#091;0&#093;=&#038;p&#091;title&#093;=MARKET%20MUSINGS\" style=\"font-size: 0px;width:24px;height:24px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"Facebook\" title=\"Share on Facebook\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"24\" height=\"24\" style=\"display: inline;width:24px;height:24px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/www.newspapers-online.com\/auroran\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/48x48\/facebook.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-24 synved-social-resolution-single synved-social-provider-twitter nolightbox\" data-provider=\"twitter\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Twitter\" href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.newspapers-online.com%2Fauroran%2Fwp-json%2Fwp%2Fv2%2Fposts%2F17352&#038;text=Like%3F\" style=\"font-size: 0px;width:24px;height:24px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"twitter\" title=\"Share on Twitter\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"24\" height=\"24\" style=\"display: inline;width:24px;height:24px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/www.newspapers-online.com\/auroran\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/48x48\/twitter.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-24 synved-social-resolution-single synved-social-provider-mail nolightbox\" data-provider=\"mail\" rel=\"nofollow\" title=\"Share by email\" href=\"mailto:?subject=MARKET%20MUSINGS&#038;body=Like%3F:%20https%3A%2F%2Fwww.newspapers-online.com%2Fauroran%2Fwp-json%2Fwp%2Fv2%2Fposts%2F17352\" style=\"font-size: 0px;width:24px;height:24px;margin:0;margin-bottom:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"mail\" title=\"Share by email\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"24\" height=\"24\" style=\"display: inline;width:24px;height:24px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/www.newspapers-online.com\/auroran\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/48x48\/mail.png\" \/><\/a>","protected":false},"excerpt":{"rendered":"<p>By Jan Freedman This past Saturday at the Farmers\u2019 Market began on a cool but sunny day, which warmed as the day went on. Perhaps because of the cool weather, we were off to a slow start, but gradually things improved. Coffee sales were brisk, as they usually are in the morning. Customers have noticed [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[29,28],"tags":[],"class_list":["post-17352","post","type-post","status-publish","format-standard","hentry","category-columns","category-opinion"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3D2k4-4vS","publishpress_future_action":{"enabled":false,"date":"2026-05-24 11:34:07","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/posts\/17352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/comments?post=17352"}],"version-history":[{"count":0,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/posts\/17352\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/media?parent=17352"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/categories?post=17352"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newspapers-online.com\/auroran\/wp-json\/wp\/v2\/tags?post=17352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}